Logan Paul & KSI Better Than Most Promoters


Brendan recaps Logan Paul vs. KSI, how it generated massive viewership numbers, and how easy it is to promote a fight.



BELOW THE BELT explores the intersection of combat sports and pop culture through the eyes of former fighter, comedian and red carpet host Brendan Schaub. The program discusses the latest news in combat sports and pop culture, with Schaub delivering candid thoughts in his unique and unfiltered style. Below the Belt features interviews with the biggest names in combat sports and entertainment, road trips, fight camp visits, sketches, animation and pop-culture spoofs.

40 Comments

  1. Brendan hints that it’s Dana’s fault for not promoting fights enough but the fighters should be promoting themselves by hyping the fights up just like Logan and Ksi did, it’s got fuck all to do with Dana, there’s only so much the ufc can do, if people want to get more recognition and earn more you have to hype the fight yourself as a fighter! I mean look at McGregor, he’s a perfect example… he created his own hype! Not the ufc, Brendan’s dumb

  2. I hate defending Logan Paul, but he was a wrestler, placing 5th in state, and actually got a scholarship for either football or wrestling. I know this is to much info I know about him.

  3. Not only did they pull that off they got a tie and get to do it all over agin in LA….lol

  4. No. These two are not better than most promoters. Does it make me a good promoter if I already have tens of millions of followers and a few million people watch something I put out in a collaboration? No. It doesn't make me a great promoter. What happened was I had a following and my following watched it.

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